CARRABASSETT VALLEY — From the early days of Amos Winter, to the World Cup in 1971, to homecoming celebrations for Seth Wescott, Sugarloaf’s place in the American ski industry has been as unique and storied as the colorful characters who call the mountain home.

Oct. 9, during the resort’s annual Homecoming Weekend, Sugarloaf will celebrate its incredible story when it debuts a new feature film “Big Mountain. Big Love.”

Featuring high definition skiing and snowboarding action shot at Sugarloaf during the 2009-10 season, “Big Mountain. Big Love.” showcases Sugarloaf’s history and celebrates the unique personalities that helped to shape the resort.

“It’s first and foremost a ski movie, with some incredible HD footage from this past season,” said Brad Larsen, Sugarloaf’s Vice President of Sales and Marketing. “But it’s also an interesting look at Sugarloaf’s past, present and future. Sugarloafers will love it, and we hope that it helps to inspire new generations as well.”

To produce the film, Sugarloaf teamed up with Kurt Miller of Synergy Productions, and Chris Keig of WebEye Group. Miller, who produced “Big Mountain. Big Love.,” is the son of ski movie legend Warren Miller and was owner of Warren Miller Entertainment from 1980 to 2007, where he produced many of the most iconic and memorable ski movies in history. Keig, who directed the movie, is a film producer based in Boulder, Col. and a former Head of Production for Warren Miller Entertainment. In 2010 Keig produced the snowboarding action sequence featured in the opening ceremonies of the Vancouver Olympics, which was viewed by millions around the world.

“I’ve worked in the ski industry for years and was struck by the allure of this mountain up in northern Maine,” Keig said. “After talking with the people in the area, I realized that this Sugarloaf mentality was not a contrived marketing idea, but an actual personality of all who call the mountain home. I was struck by the strong sense of pride and the family mentality of all who refer to themselves as Sugarloafers.”

The world premier of the new film will take place at 8 p.m. Saturday, Oct. 9, outdoors on The Beach at Sugarloaf. The official trailer for the film is now avail- able by visiting www.sugarloaf.com/ TheMountain/movie.html.

Sugarloaf will host additional screenings of the movie throughout the fall and winter, and DVDs will be available for purchase at all Sugarloaf retail locations throughout the winter.

For more information, visit www.sugarloaf.com.